Looking to improve your visibility on search engines and grow your site’s traffic? Read on to discover some Search Engine Optimisation techniques you can use to improve the organic search traffic to your site.
Thanks to today’s technology, many consumers have begun to prefer shopping online to shopping in-person. In 2018, worldwide retail e-commerce sales reached $2.86 trillion, with Australians spending $21.3 billion in online shopping.
Aside from consumer demand, technology is playing a pivotal role in reshaping the e-commerce landscape. According to recent studies, in 2015, less
Voice assistants have made their way into our lives, as more and more people use voice-activated technology at home and on the go.
Sadly, the wider variety of user backgrounds also means that the technology is less accessible to some of them. Voice recognition technology is unable to understand certain accents. From Scots &
Google is still the most used search engine in the world (79%), followed by Bing (5.33%). By forming strategic alliances with companies like Amazon (Alexa), Bing is attempting to catch up and close the market share gap. But from a usability perspective, how do the two engines compare when it comes to voice search?
Voice search is changing the way we behave and interact with technology. By 2020, it is predicted that 50% of searches will be voice searches, leaving tech giants to compete to provide the most instant, accurate and personalised voice assistants. Check out our infographic below based on our recent blog article “Voice Search Trends: YouRead More
The Google Assistant-powered Google Home is a great device with lots of handy features. Within a month of purchasing one, I was using it at least once a day. Although she was hesitant at the beginning, my fiancée also began to enjoy using it. Soon, Google Home was part of the furniture and ourRead More
In 1952, the first speech recognition system, “Audrey” was designed with the ability to recognise digits. Ten years later, IBM demonstrated its “Shoebox” machine at the 1962 World Fair. It could understand 16 words spoken in English. Fast forward to more than 50 years later, where Amazon, Google, Apple & Microsoft have made voiceRead More
We live in the age of the mobile web with desktop search usage in slow decline in favour of mobile search. In 2016 a Google report showed in an average day, more than 1/4 of all users only use a smartphone, nearly 2X as many as those who only use a computer.Read More
The mobile-first index may be coming sooner than some thought. Is your website ready or will it slowly disappear from the search results?Read More