The wording of your website makes a dramatic difference to how visitors interact with your business online, and can have a great impact on your organic search traffic.
It’s been demonstrated that pages with long-form content tend to rank higher in search engines*. Indeed, pages with little to no content fail to give semantic context to a page. Longer content makes it easier for search engines to understand what a page is about and is more likely to answer a user’s questions about your company, product or service.
But long-form content needs to be relevant and engaging in order to drive conversions. After all, nobody wants to read a text that has been written solely to the purpose of pleasing search engines by inserting a lot of keywords. To keep your customers engaged, you’ll need structured, insightful content that targets the right phase of their user journey.
Our creative team includes highly skilled wordsmiths who tailor clear, concise persuasive content for our clients.
Our written content is:
Do your site’s category pages have little content? We can provide useful, relevant text that will increase your landing page’s’ relevance for both users and search engines.
Give your product page more relevance to appeal to search engines, while providing your users with useful information.
Attract more potential customers on your site with creative and insightful content pieces.
We can rewrite and re-optimise the content of your site as part of a well-rounded SEO strategy.
Are you running a email, PPC or social media campaign? Get us to write your copy! We can also help you proofread and translate your ads, banners, and advertising headlines.
Anything we may be able to help you with, that’s not mentioned above? Have a look at our range of marketing services or contact us today !
Our content writers and SEOs work within our UX team, ensuring a great focus on target users. This provides greater consideration of brand guidelines and ideal tone of voice. This in turn makes sure that your users feel comfortable on your site and connect with your brand.
The 4mation team works following agile project management principles, which gives greater accountability, and bring more transparency and value to our clients.