Custom web development

Our custom web development team design and build custom websites across a wide range of CMS platforms and programming languages.

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Conversion-focused custom web development

As a leading custom web development agency, we have successfully built responsive, SEO-optimised websites for over 20 years. Our in-house team of experts provide the perfect blend of creative talent, technical expertise, and strategic thinking to develop conversion-focused, scalable, secure custom websites that drive traffic and conversions.

Innovative web design and development solutions

We offer a wide range of bespoke website development solutions to enhance engagement and reduce bounce rates. Our high-quality front-end and back-end developers are passionate about building custom websites that help you thrive. 

Our tailor-made web design and development solutions include (but aren’t limited to):

  • Booking/ scheduling systems
  • Quote calculators
  • Workflow management systems
  • Custom reporting
  • B2B / B2C marketplaces

These custom websites can be built on top of Content Management Systems (CMS) like WordPress, Kentico, Umbraco, Sitecore, and more.

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happy clients

It’s extremely refreshing to work with a vibrant group of people who clearly have an immense passion for their work which shines through in the finished product. We’d recommend 4mation to anyone looking to embark on a website project.

Liam Harper Marketing & Product Manager, Amgrow

How we develop your custom website



Whether it’s custom PHP website development, CMS development, or a multi-site installation, our process starts with understanding your goals and what success means for you and your business.

UX and UI design

A Custom website design provides an opportunity for brands to communicate their unique identity that resonates with the target audience. Instead of using pre-built templates, our UX/UI design specialists deliver innovative UX solutions focused on human-centered designs and enhancing user engagement.



Our custom web development team will take a mobile-first approach to ensure your website is device and browser agnostic. This approach leverages Google’s mobile first indexing to your benefit and helps you achieve your goals without compromising the user experience. 

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Powerful CMS

Our bespoke web development solutions leverage powerful Content Management Systems. Once your website is live, you can seamlessly generate new content within a user-friendly interface.


Secure and scalable

Your custom website, built with security and scalability at its core, can help meet the demands of the market in a secure environment. We ensure that your customised workflows and easily extendable features and functionality are closely integrated with internal business systems.

Site migrations

Our custom web development team is equipped with the technical prowess to enable no-stress migration. So you don’t have to worry about losing your hard-won Google SEO rankings.


Ongoing maintenance and support

Our Agile Innovation Packages provide ongoing support post-launch to drive continuous innovation and improvement of your custom web solution.

Read more about our website development process here.


How much does a custom website cost?

The cost depends on how complex your custom website is. New projects start from as little as $20,000 and can range to $500,000+.

If you are starting from scratch, our Work out what to build packages might be the best place to start. Don’t see a package you like? Call us to customise your package. 

How often should I review my website?

This depends on the importance of your website to your business and the scale of your operations. Eg A high-performing e-commerce platform should be reviewing performance statistics and conversion rates on a weekly or even daily basis. A mid-sized service business with low traffic may review its performance monthly.

Having scheduled website performance reviews to ensure you’re acting on insights, and out-innovating your competitors are essential to maximising the value of your site. 

What platforms and technologies can I choose from when developing my website?

This depends on your website requirements (custom coded vs pre-built). We have a wide range of technologies and platforms to choose from – view all available technologies here.

Don’t know which to pick? Call us if you’d like a recommendation based on your situation.

Think we could help you?

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