Custom website development

Our web developers and web designers build high quality custom websites that are tailored to meet your business objectives, whether it’s to generate leads and drive traffic, increase sales, expand your membership base or drive online conversions.

Why build a custom website?

Your website is the most important digital touchpoint with your customers. In such a competitive digital landscape, building a bespoke web design will help your business be found, engage your customers and help your business grow.

Simple website templates present a great number of advantages, such as cost and ease of use. However pre-built site templates often fail to respond to specific business needs and branding requirements.

Our front-end developers work with you to build a website that provides features that a brochure website or standard e-commerce site cannot. These include:


Customer-centric web design

Custom design creates a fluid user experience that helps your customers reach your goals. We base our designs on user research, meaning your site will be tailored to your potential customers.


Brand alignment

A custom web design will set you apart from your competition and drive your brand. A unique, customer-focused design will enable you to connect with your visitors on an emotional level, engage them, build trust and help guide their decision.


Search-engine friendliness

Custom websites are also SEO friendly, meaning they will help to drive traffic to your website and improve ranking on search engines. Our custom websites are made up of original code that is designed to boost your site’s exposure to search engines, closing the gap between you and your competitors.



Building a custom website gives you full control over functionality and offers a scalable solution that will grow with your business. You have the flexibility to make changes and add new functionality to your site, as you respond to your customers’ changing needs. The 4mation team can customise your content management system so that you remain in control of your content, hassle-free.

Our web design and development services


User experience design

Our UX design process starts with user research that will document your users’ behaviour. Our web designers work with you to develop a unique look and feel of your website. We build responsive sites that are reliable, fast and easy to use, and will result the greater online conversions.


Web development

Our bespoke websites and content management systems (CMS) are written in original, quality code and following Agile Methodology. Each stage of the development process is tested by our Quality Assurance (QA) team.


Online marketing & SEO

Our marketers make sure your new site is search-engine friendly from the start. We’ll then rollout long-term SEO strategies that will help capture potential traffic and stand out of the competition.


Ongoing development

Our Agile Innovation Packages allow you to benefit from monthly hours of development time. We’ll run tests and updates to improve your site and drive more conversions.

Why work with 4mation?

Our Sydney-based team of web designers, front-end developers and testers collaborate with you through the entire lifecycle of your website, from strategy to design, development and ongoing support.

How can we help you today?

Contact us