Yvonne Wibowo, Founder of Divorce Justice Family Finance (DJFF), approached 4mation to help build a single source interactive application for individuals going through divorce or separation. Moreover, she needed reliable software development advice from an experienced agency to create a user-friendly MVP (minimum viable product) with enough functionality to garner investor support.
Often individuals going through divorce faces the problem of not knowing who to talk to, with it being difficult to find all the information they need. Yvonne Wibowo, Founder of DJFF, needed a software development partner who could help scale up her idea of an all-encompassing support application for individuals going through divorce or separation.
DJFF aims to combine expert information tailored to each user’s situation. Using an App called ‘Confidant’ as a single source reference point to seamlessly guide users through this hard period.
Bringing together expert information from various professionals such as psychologists, lawyers and financial advisors, 4mation was tasked with building an MVP that DJFF could leverage to gain user insights.
“4mation has people passionate about the project, aligning with me on the vision and mission. It’s not just about the tech side of things – everyone brings great energy to the project, bringing up new insights and helping me turn my vision into reality.”
We suggested an iOS and Android application for the platform during initial strategy sessions. However, a quick pivot to a fully responsive web-based application was accepted by the client. The aim of this was three-fold:
Working with Yvonne, we considered what were the most important features required for the MVP. It was important that ‘Confidant’ had enough usability to be attractive to investors. It also needed to be functional enough to go to market for user testing.
We developed the following for the MVP:
Leveraging the skills of an experienced, proven team, DJFF now has a functional MVP that they can test in-market and prove critical assumptions. This will enable DJFF to gain funding for the Confidant app and strengthen the DJFF network.
For DJFF and 4mation, it’s not about completing one single project. It’s about the journey to scale up and understand the vision and mission of the project. We have maintained an consultative approach from the beginning and will continue to help DJFF build a product identity for the future.